Marquee Place

8/12/2007

It’s just not fair. Why do some provinces seem more blessed than others? Although my hometown, Bulacan, is actually closer to Manila, I can’t help but envy the developments in Pampanga these days. Aside from their growing international airport, the Clark special economic zone, several huge malls and commercial centers, this booming province, not too long ago buried in the ashes of Pinatubo, has sparked the interest of big-name developers and has steadily risen like the phoenix. What could its secret be?

The Pampangos have been into cosmopolitan living for the longest time. They have been immersed in American culture and amenities longer than many of us, having played host to the US bases for decades. Although the foreign servicemen and their families have been gone for a while, the locals still retain that taste for “the good life”, a hankering for the first world ambience and conveniences they have already known. And with dogged determination, they worked their community to get it all back.

Some months back, progressive developers laid down their requirements for their newest communities in Pampanga. It would be as classy and cosmopolitan as the people’s taste dictated. It had to have wide, smooth roads, well-planned areas, manicured grounds, and first-class utilities. It had to be accessible to schools, commercial centers, and the business district. At the same time, it had to be quiet, peaceful, and welcoming, like an American suburban community.

Today, Ayala Land’s Marquee Place residential development stands on a thirty-five hectare tract, just at the toll exit to Angeles City. It is less than ten minutes from the Clark Special Economic Zone and only a few minutes from everything. It boasts of a social and sports zone, complete with lap pool, jogging trails, exercise stations, and ball court facilities. The entire park is a playground for children and health buffs. At the same time, its serene ambience encourages relaxation and re-generation.

Property sales have been very brisk, another indicator of the booming local economy. The Pampangos have really got it made. It’s a good thing anyone is welcome to own a piece of their boomtown too.